Community Foundation of Greater Flint

With nearly $20 billion in net worth being transferred from one generation to another over the next 25 years in Genesee County, the Community Foundation of Greater Flint wanted to show how giving just 5% of that to the community’s endowment could make a measurable difference. The creative team at Olmsted Associates took this assignment…well…not so seriously, creating a fun and whimsical video using custom illustrations, upbeat music and kinetic typography.

  • Client: Community Foundation of Greater Flint
  • Tasks: Design, Creative Direction, Project Management
  • Awards: Silver ADDY Award